It is difficult to state an expected conversion rate as it will depend on the sites network, acquisition method and on-site elements like price point and package mix.
Conversion rates will vary across each network. It is almost impossible to pinpoint as conversion rates will vary depending on a number of things, such as, territory, network, niche, acquisition method, price point and package mix highlight.
For more information of how to optimise your traffic and reach the maximum conversion rates, contact our Partner Team.
In your email, you should include details of which country you wish to launch in, which demographic and market you are targeting, and your main form of advertising. These factors will heavily influence how well your site converts.
When your site is live, the team will be able to test the pricing and package mix to ensure you are getting the best ROI possible on the traffic you're sending to your dating site.