1. White Label Dating Help Center
  2. Getting Started
  3. Design Centre - Branding, Landing Pages, and Site Assets

How and why should I brand my site?

Branding your website is important as your brand will resonate with your audience and differentiate your site from others on the WhiteLabelDating platform.

The WhiteLabelDating platform is one of the most customisable platforms around and we want to give you the best possible opportunity to stamp your brand on your dating site's landing page and back end application (the site that sits on our platform).

Once you’ve chosen a domain and purchased it, you can start thinking about branding. This will include designing your logo, site assets and overall theme. These can then guide your landing page design.

Why is branding important?

Branding your website is important as your brand will resonate with your audience and differentiate your site from others on the WhiteLabelDating platform.

Having a fully branded site will create a better user experience for your traffic from marketing collateral, through to your landing page and then after signup into the back end application.

Where can I display my branding?

Your brand can be portrayed right from the start of your traffic's journey and for each stage it should be consistent.

  • Marketing - logos, imagery and colour scheme on banners, content in ads
  • Landing page - logo, imagery, colour scheme, tone of voice
  • Back end application - headers, footers, colour scheme, mobile logo